Huawei Galaxy Endgame
Singapore's first post-credits ad
Huawei was a loOoOooOoOOt of fun. What started as a social account slowly transformed into a challenge for the most innovative ideas and I was looking forward to it every week.
We decided to run an ad at the end of the most anticipated Marvel movie of the year because:
1. We knew everyone was going to stay behind for the non-existing post credit scenes.
2. Huawei's competitor created a Facebook post as a friendly banter.
So we might as well give everyone a surprise.